Centravis is a leading global supplier of seamless stainless steel tubes and pipes. Their products are used in various industries, including machine building, petrochemical and natural gas, shipbuilding, space, nuclear, and heat power engineering. With over 70 years of history, Centravis ranks among the top 10 manufacturers worldwide and offers over 1,000 standard tube sizes.

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Business challenge

Centravis’ sales department in Germany faced a highly manual and time-consuming process for handling sales opportunities. The process involved identifying product specifications, calculating prices in Excel, and sending requests to the factory.

Given the complexity of their product catalog of 17,000 different products with multiple parameters such as material, diameter, blanks, and manufacturer, calculating a single quote required significant effort. Price calculation algorithms varied, and determining availability, production load, and raw material stock took considerable time. Additionally, managing credit limits and generating quotes manually slowed down the sales process, reducing overall efficiency.

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Results achieved

Quote generation time was reduced from hours to minutes.

Pricing and availability calculations are now automated, minimizing errors.

Sales representatives can focus on closing deals rather than manual calculations.

Real-time reporting and dashboards provide insights into sales performance and inventory planning.

The company plans to expand the solution to other offices, further increasing operational efficiency.

up to 100

Quotes for different products are generated within minutes.

Business impact

A sales operating model that improves speed, decision quality, and scalability across global teams.

Faster, more controlled sales execution

With the implementation of Sales Cloud and CPQ, Centravis has transformed the sales process, reducing manual work and enhancing operational efficiency. Teams no longer spend time recalculating or validating data, which shortens response times and keeps deals moving. Customers receive accurate quotes faster, helping sales close opportunities without unnecessary delays.

Clear visibility for daily decisions

Sales and management teams now work with live data across pricing, pipeline, and deal progress. This makes it easier to spot regional trends, understand which offers perform best, and address risks early. Decisions are based on what is happening now, not on outdated reports.

A stable foundation for global growth

The new sales setup supports expansion without adding complexity. Centravis can roll out digital initiatives consistently across regions while keeping pricing and sales processes under control. This creates a solid base for scaling global operations and supporting long-term growth.

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Testimonial

“

Noltic's work helped the client reduce the time spent searching for information and preparing analytical data. The team was highly responsive to the client's needs and delivered work on time. Noltic was flexible in finding the right solutions and willing to understand the client's business.

”

Oleksandr Chasovikov

Head of IT Department

Our solutions

To optimize and automate the sales process, we implemented Salesforce Sales Cloud and CPQ, automating every stage of sales opportunity management. Key enhancements included:

Sales process automation

Salesforce Sales Cloud and CPQ cover the full opportunity lifecycle
Manual steps removed from pricing and quote preparation
Requests are processed instantly, so the quotes for 50-100 positions are generated within minutes

Smart pricing and availability

Automatic price calculation based on product configuration
Availability checks across production capacity and raw materials
The system evaluates client credit limits in real time and notifies sales representatives

Document generation and delivery

CPQ Document Generator creates ready-to-send PDF quotes
Standardized, professional documents for all customers
Quotes delivered directly from Salesforce

Reporting and operational visibility

Custom reports track sales performance and product demand
Order fulfillment status visible to sales and operations
Sales and manufacturing data aligned for accurate planning

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Technologies

CPQ Quote Document Generator

Price Rules

Product Rules

Custom Scripts

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Implementation

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Learn how a UK-based company accelerated operations and cut costs using Salesforce for inventory management, invoicing, and field service optimization.

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Implementation

Tailored Salesforce Experience Cloud for enhanced ERP of a technical textiles manufacturer

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Manufacturing

Noltic optimized manufacturing processes, integrated machinery data, synchronized with accounting systems, and optimized inventory management, significantly reducing waste and production costs.

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What are the benefits of cooperating with a Salesforce implementation and development partner?

When you hire Salesforce implementation services consultant, you access specialized expertise and relevant background. As a result, you get solutions customized to your requirements and hassle-free implementation with minimum to no risk.

How long does a typical Salesforce implementation take?

The time required for Salesforce tech implementation services depends on various factors, with data volume, Salesforce products implemented, and customization level being just a few of them. Simple projects typically take several weeks, while complex Salesforce mobile app development consulting services may need several months for implementation.

How much do Salesforce app development services cost?

There’s no set answer to this question, as the price depends on the project’s complexity and unique goals. Basic setups may cost around $10K, while solutions with complex integrations and customization may start at $200K. To get a precise estimate of Salesforce product development services, reach out to our experts at Noltic.

What factors influence the cost of Salesforce development?

The cost of Salesforce application development services depends on several factors: the number of users, the specific Salesforce Clouds used, the level of customization, data migration complexity, and the need for third-party integrations. Dev company’s location and team size influence the final price as well.

What happens after the Salesforce implementation is complete?

After successful deployment, Noltic, as your Salesforce implementation services remote provider, assists you with user training and system optimization. We keep improving your CRM for as long as you need it.

Noltic’s team is always open to suggestions and requests

Salesforce CPQ for a stainless steel manufacturer

Client & product

Business challenge

Results achieved

Business impact

Our solutions

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FAQ

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